The stories we encounter shape how we understand ourselves, our communities and the world around us. The information we trust, the narratives that gain visibility, and the technologies through which we encounter them all influence what we see, what we question, and what we come to believe.

Tribe Ox Media explores the connections between storytelling, information, technology and power, with a focus on African contexts and perspectives. Our work spans multimedia storytelling, strategic communications, media research, digital culture and information integrity. We develop content, investigate ideas, examine narratives and create communication tools that help make complex issues more accessible, relevant and meaningful.

From public-interest journalism and editorial analysis to communications projects, research and media literacy initiatives, we are interested in the stories beneath the headlines, the systems behind everyday experiences and the people whose perspectives shape, or are missing from the public conversation.

We bring together creative practice, critical inquiry and a commitment to context. The aim is to produce work that informs, connects people with ideas, and encourages a deeper understanding of the world around us.